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Subsequent issues, however, changed to full colour. The original printings of Amar Chitra were not in full colour-because of budgetary constraints, the panels were printed using yellow, blue and green. Halbe, Jeffrey Fowler, Pratap Mullick and Yusuf Lien aka Yusuf Bangalorewala. Vitankar, Sanjeev Waeerkar, Souren Roy, C.D Rane, Ashok Dongre, V.B.

The notable illustrators were Ram Waeerkar, who illustrated the very first issue of Amar Chitra Katha, Krishna, Dilip Kadam, C. Writers like Kamala Chandrakant, Margie Sastry, Subba Rao, Debrani Mitra and C.R Sharma joined the creative team of Amar Chitra Katha, with Anant Pai taking on the role of editor and co-writer on most scripts. 'And he built a wonderful team and a great brand.' 'They brought in Anant Pai' says Ananthram. To Anathram's satisfaction, the 1965 Kannada ACK venture was a great commercial success which led to Mirchandani in the head office in Mumbai pursuing the Amar Chitra Katha idea in English diligently. 'The English ACK titles begin from number eleven because the first ten were in Kannada,' clarifies Ananthram. Ananthram which led to the first Amar Chitra Katha comics being produced in 1965-in Kannada, not English. However, Outlook Magazine has this article about the genesis of this popular comic series: The idea and proposal for Amar Chitra Katha was made by a Bangalore book salesman called G.K. The above is an oft-told story of how ACK was founded beginning with 'Uncle Pai', in Mumbai in 1967. It so happened that a quiz contest aired on Doordarshan in February 1967, in which participants could easily answer questions pertaining to Greek mythology, but were unable to reply to the question 'In the Ramayana, who was Rama's mother?'. He was shocked that Indian students could answer questions on Greek and Roman mythology, but were ignorant of their own history, mythology and folklore. The comic series was started by Anant Pai in an attempt to teach Indian children about their cultural heritage.

(Redirected from ACK media) Amar Chitra KathaДЄnant Pai, Reena Ityah Puri (a Tamilian writer)

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